Getting entrepreneurs to market faster

Dear Customer,

With resources in place, you’re planning your product launch. Want to give yourself the best chances of success while eliminating unnecessary work and spending?

Take a look at our latest one-pager, assembled from the experience of corporate new-business managers, new-company CEO’s, marketing professionals and serial entrepreneurs. It provides an overview of the steps. Use it as a check against your plans, or as a start for a new plan.


What? Capital and other resources are not yet in place? Check out the BentonsEdge library for links to resources for raising capital.

Thought-leadership on tough business issues

One client said it best, “you guys specialize in tough cases.” In the months that follow we will share with you--our friends and partners, our current and future clients--what we have learned working through tough marketing and communications issues related to start-up, market validation, buy-in, product launch and business growth.

Information will be packaged succinctly and visually when possible, to deliver the kernel of what we learned and what you need to know.

Please sign up to get the next issue of the BentonsEdge Reporter and receive your free visual story.

Originally published June 13, 2006, as an e-mail sent from the BentonsEdge web site. Written by Dan Davison.